LBS Webinar - Tuesday, July 8, 2025, @ Noon ET: Dominate Your Pipeline, Crush Your Quota: Mastering What 92% of Sales Professionals Don't Know
- The New York State Broadcasters Association
- Jul 1
- 1 min read

It’s no secret: today’s sales cycles are more complex than ever. And yet, 92% of sales professionals still miss the mark on the touchpoints needed to close deals. Why? Because dated sales tactics don’t cut it anymore. In this fast-paced, high-impact session, we’re flipping the script. You’ll discover how persistence becomes your secret weapon, decode the “Circle of Romance” to build connection and momentum, and lock down five must-do moves that will instantly strengthen your pipeline.
This session is a MUST for sellers, sales managers, and station owners. Don’t miss out!
The webinar features Shannon Kinney, President of Dream Local Digital. Kinney brings more than 30 years of experience in leadership roles developing scalable digital marketing strategies. She played a vital role in the development of such corporate giants as Cars.com, CareerBuilder.com, Knight Ridder Digital, LinkedIn, Google, eBay, and Microsoft until she founded Dream Local Digital. Since Dream Local Digital’s creation in 2009, Shannon has helped media companies transform their business model and supported thousands of SMBs to develop and execute marketing strategies designed to grow and scale their businesses.
This webinar is provided to NYSBA members in good standing free of charge.
Register here.