Edison’s Share of the Ear – Radio Tops all Others
- The New York State Broadcasters Association
- Jul 28
- 1 min read
Updated: Jul 29
A recent article in Radio Ink reported on Edison Research’s Share of the Ear for the second quarter of 2025. According to the article:
“In Q2 2025, Edison Research’s Share of Ear survey asked Americans how they divide their daily audio time. That data, combined with listening behavior as far back as Q3 2024, shows that listeners aged 13 and up spend just over one-third of their audio day (34%) with traditional or streamed radio.
That figure surpasses every other audio platform, including streaming music services (23%), YouTube (14%), and podcasts (10%). SiriusXM accounts for just 7% of listening time, while owned music and audiobooks trail at 6% and 3%, respectively. TV music channels and other formats collectively make up only 3% of total listening.”
The article and study are worth examining. Overall, good news for radio.
You can see the article in Radio Ink here.
You can see the study by Edison Research here.
