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Ion Media Launching Digital "Tripole Play" In NYC

 Ion Media Networks plans to launch its digital broadcast "Triple Play" in the DC and NYC markets. It includes the flagship Ion network in high-def, two additional digital networks, plus Mobile DTV. MDTV allows broadcasters to use subchannels to transmit TV content to mobile devices. Ion's focus on DC is part of a broader initiative in support of the Open Mobile Video Coalition, a trade group of over 800 commercial and public television stations, working to create a showcase for MDTV in the Nation's Capital to "highlight the potential for expanding broadcast television beyond the living room to all mobile devices in the digital age." (Earth Times )